Design Thinking

Service Blueprint

Service Blueprint

Identify the level of importance and the specific roles that different channels play for your customer at each phase of their journey.
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Double Diamond Design Process

Double Diamond Design Process

Determine the level of responsibility of individuals or teams for completing the tasks involved in your project.
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Jobs to Be Done

Jobs to Be Done

Help identify and measure the granular customer behaviours that contribute to your larger business objective.
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Content Mindmap

Content Mindmap

Identify opportunities to engage and serve your customers in moments of need through search marketing.
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Customer Journey

Customer Journey

Visualize the connections among different elements that comprise your marketing campaign.
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Customer Scenarios

Customer Scenarios

Identify the level of importance and the specific roles that different channels play for your customer at each phase of their journey.
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Cross-Channel Blueprint

Cross-Channel Blueprint

Visualize the relationship between customer interactions and your internal processes that support them.
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Think-Feel-Do-Say

Think-Feel-Do-Say

Capture your marketing strategy in a concise way for a marketing brief or briefing.
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Audience Personas

Audience Personas

Develop a deeper shared understanding of your customers relative to a goal.
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Empathy Map

Empathy Map

Identify the root cause of your problem by sequentially asking 'why'.
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How Might We Question

How Might We Question

Define the fundamental problem that you need to solve and the considerations for solving it.
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